在网站推广中起到要紧有哪些用途。常常有人问,同样是试图通过制作网站打通网络推广营销道路,为何有的企业接电话接到手软,有的公司网站制作完成上线后却迟迟门可罗雀呢?作为多年专业经验的三亚网站制作团队,公司网站近况一同点进行一个初步剖析:
In web marketing play an important role. People often ask, is also trying to get through the construction site network marketing road, why some enterprise answer the phone to give up, some enterprise website construction completed online actually slowly go unattended after? As many years of professional experience of Beijing's website construction team, the enterprise website present situation in common for a preliminary analysis:体现公司形象的网站形象页:不少公司网站都用网站形象页,可以更好体现公司形象。可形象页一般没变动,从SEO方面考虑,抓取蜘蛛到达首页后,发现并没更新或变动,就不再向下爬行,而是原路返回,表示网站没更新。即便网站信息每天更新也无济于事。所以灵动互联网也不主张用形象页,更不主张用Flash网站设计形象首页。
The image of the enterprise reflects the website image page: a lot of enterprise web sites use website image page, can better reflect enterprise image. Can image page generally no change from web optimization into consideration, grab a spider arrived after the home page, found and no update or change, it is no longer crawl down, but came back and said no update web site. Even if the website information update every day also of no help. So clever network are not recommended image page, more do not suggest using Flash making web image home page.网站的种类,网站有哪些种类,常说的静态网站和动态网站分别是什么?
The type of website, which a few kinds there are web site, often say static and dynamic web site respectively What?常常有顾客在电话中问道做一个企业网站多少钱,这样大的一个定义,大家只能逐步介绍网站制作业务,从而确定顾客最后的需要才能价格,由于网站基本上是根据网页设计和功能两大块来收费的,而网站又分为动态网站和静态网站两大类。
Often have customers on phone asked do a company website how many money, so big a concept, we can only gradually introduce website construction business, so as to determine the final demand can offer customers, because website is basically according to page two chunk of design and function to collect fees, and the website and dynamic and static web site is pided into two categories.静态网站:静态网站是指使用html语言编辑的网站,不带数据库,网站制作之后,用户自己没办法修改网站内容,只能通过其他网站设计软件编辑好使ftp传输软件上传到服务器上,所以静态网站第一是合适那些网站无需常常更新的用户,由于维护起来十分麻烦。
Static web site: static web site is refers to using HTML editor of the web site, do not take the database, website construction after, user can't modify your content, can only through the other web pages with FTP software editing software to the server transmission, so static web site is suitable for the first site doesn't need often update user, because maintenance up very trouble.动态网站:动态网站并非网站上有动画和其他一些动的元素,而是指网站内容和数据库连接起来,网站制作公司会制作出一套网站管理后台,便捷用户平时进行内容更新,譬如发布信息,更新品等,只须能上网,无需安装任何软件,就能便捷,迅速的管理网站,所以动态网站遭到了非常大的欢迎,现在大多数网站都是动态网站,因为静态网站浏览速度快,又利于搜索引擎网站收录,所以也有很多使用动静态结合的方法网站制作。
Dynamic web site: dynamic web site and not websites with animation and some other dynamic elements, but that a site content and database connected, website construction company will produce a set of web site management background, the convenient user daily update contents, such as release information, and updates the product and so on, as long as you can get to the Internet, do not need to install any software, it can be convenient, fast of site management, so the dynamic web site by a welcome, at present most web sites are dynamic web site, because the static web site visit speed, and to websites, so there is a lot of the combination of the way the dynamic and static website built.动态网站建设一般使用的开发语言有:asp、php、asp.net、jsp;数据库有以下几种:access、mssql server、mysql、oracle、其中前三种数据库用的最多,access数据库是小型的数据库,适用于网站内容不多的用户,而一般虚拟主机都免费支持access数据库。
Dynamic website production general use of the development of the language has: asp, PHP, asp.net, JSP; The database has the following kinds: access, MSSQL server, mysql, oracle, the TOP three kind of database use most, the access database is small database, applicable to the web site of the few users, and general virtual host support free access database.网站logo与图片没加上Alt标签:在百度关于SEO的有关讲解中,介绍说图片和Flash是抓取蜘蛛不可以辨别的。会有朋友说,搜索引擎有提供图片搜索,既然不可以辨别,又是怎么样搜索呢?当然是通过图片的Alt标签。Alt标签有哪些用途是对图片进行介绍,就像一张名片一样,告诉搜索引擎这张图片是什么内容。在W3C标准中,也建议网站制作过程中,将图片都设置上Alt标签,如此也合适UEO。
Web site and not add pictures logo Alt tag: in baidu website optimization about the relevant interpretation, introduced said pictures and Flash is grasping the spider can't identify. A friend said, search engine offer image search, since can't identify, and how to search? Of course is through the pictures of Alt tag. The role of Alt tag is introduced images, like a piece of calling card, tell the search engine is this picture of what content. In the W3C standards, also suggested that the website construction process, the images are set on Alt tag, so also suitable for UEO.网站内容百年不变:网站制作完成上传后,即使完成任务了吗?我见过不少公司网站从始至终,内容就没发生过变化。我常常和我的顾客讲,网站就像一个婴儿,大家应该常常喂饭给他,给他营养,如此才能长大**。网站一尘不变,不但不可以增加公司形象和知名度,还会给企业扯后腿!
Web site one hundred constant: website construction finished uploading, even if the job done? I've seen a lot of enterprise web site from beginning to end, content is not changed much. I often and my clients, the website is like a baby, we should often fed to him, to give him nutrition, so that they can grow up * *. Web site a dust unchanged, not only do not increase the enterprise image and reputation, still can give a reminder about enterprise!合理用网站统计工具事半功倍:网站流量统计工具是任何一个网站制作必须具备工具之一。依据统计结果剖析和总结,适合调整网站,将网站最好的一面展示在顾客面前。但目前不少公司网站都忽视了这一点。
Reasonable use of the site with the statistical tools: website traffic statistical tools is any one website construction is one of necessary tools. According to the statistics result analysis and summary, and adjust the website, will be the best show on site before the customers. But now many enterprise web site ignore it.用大篇幅Flash作为网站建设主要元素:将Flash做为网站建设的主要元素,利弊相当明显。不能不承认,Flash网站好看,可以提升公司形象。特别是服饰、美容、化妆品等行业。但Flash未必可以体现出更多具备价值的信息,非常重要的是,搜索引擎的抓取蜘蛛现在并不可以辨别Flash。所以,灵动互联网网站建设的时候,并不主张把Flash做为网站建设的主要元素。
Use space bigger Flash as a web design main elements: will Flash as a web site the design of the main elements, the pros and cons of quite obvious. Had to admit, Flash web good-looking, can enhance the enterprise image. Especially garments, beauty, cosplaymetics, etc. But Flash not able to reflect more valuable information, the most important is, search engine spiders now grab cannot recognize Flash. So, clever the establishment of the network, not suggested that the Flash as a web site the design of the main elements.大家天天都会收到大家发来的商务邮件,很多邮件写得就象10岁孩子的作品:错别字连篇,语法错误,格式混乱,很难阅读……每一个人都会犯了错误误,所谓人无完人嘛,但这并非你犯了错误误的借口。别忘了,这是你留给其他人的第一印象。
We received every day from people of business E-mail, many mail to write like 10 years old children work: wrong character English, grammar mistakes, format chaos, hard to read... Every man is liable to error, the so-called: nobody's perfect, but this is not an excuse you make a mistake. Don't forget, this is your first impression of the left to others.网站制作者没打造起非常不错的用户邮件组假如你没通过邮件组与你的顾客及潜在顾客维持联系的话,你事实上是在把钞票当废纸扔。同时采取使用不适合的广告方法或许有人说过,发送垃圾邮件是在网上做买卖在好方法。但这是很大的一个误区。假如你能举出一个通过垃圾邮件赚到钱的例子,我可以给你举出10个通过合法渠道赚得更多的例子。你完全没必要发那些叫人讨厌的垃圾邮件。有那样多做在线广告的方法,为何必须要用那些起反用途的方法呢?假如你考虑的是长久之计,请勿用垃圾邮件。忘记了推广是成功的重点假如你不告诉其他人,即便你的商品是世界上最好的,你也卖不出去。没广告就没潜在顾客,没潜在顾客就没办法销售,这看起来是最普通的知识,但也是最常见的误区。要想在买卖上获得成功,第一,打造一个靠谱的商业模式,除非你的商品或服务被证明是有价值的,并且你的销售方法可能使你获利。不要在无用的东西上费时,试探是非常重要的。再者当你打造起靠谱的商业模式将来,你就应该将精力集中在推广方面。推广是商务的血液。假如你每次能赚1块钱的话,那你仅需找到10万个顾客就能赚10万了。想不努力就能发财无论是网上还是网下,都能赚到钱,但你需要要付出劳动。假如有人说要告诉你一种不需要努力就可以赚钱的办法,赶快跑吧,越快越好。想一夜暴富的心理在网上好像特别时尚。但事实是没任何一个普通人能办到这点。世上没不收费的午餐!在网赚没秘密,只须努力一些,坚持一点,其他人都能获得想要的成功。不理解网络的真的威力网络是一个交流工具,这也是网络存活的根本。你可以最大限度地借助它。
Website builder not been established very good user E-mail groups if you didn't pass email groups and your customers and potential customers to stay connected words, you are actually in the bill to throw when waste paper. At the same time take the appropriate advertising means not perhaps someone said, send spam is doing business on the Internet in the good method. But this is a great mistake. If you can give a junk mail make money through the example I can quote you 10 through the normal way to earn more examples. You did not need to send those annoying spam. There are so many online advertising way, why must use the backlash of way? If you're thinking about a long-term strategy, please do not use junk mail. Forget the marketing is the key to success if you don't tell someone, even if your product is the best in the world, you also don't sell. Without advertising is no potential customers, no potential customers can't sales, it seems is the most common sense, but also is the most common pitfalls. To want to be a success in business, first of all, establishing a reliable business model, unless your product or service is proved to be valuable, and you sales could make you a profit. Don't waste time on useless things, test is very important. Moreover when you build reliable business model later, you should be focused on promotion. Marketing is the business of the blood. If you can make each $1 of words, that you only need to find the 100000 customers can make 100000....... Don't think efforts to get rich whether online or offline, can make money, but you have to pay a labor. If someone says to want to teach you a effort can make money of method, run it, the sooner the better. Want to coin money overnight in the mind of the Internet seems to be particularly popular. But the fact is no ordinary people can do that. There is no free lunch! In making money online is no secret, as long as effort some, adhere to the point, anybody can get want to success. Do not understand the Internet the true power of the Internet is a communication tool, this also is the Internet the basic survival. You can maximize the use of it.首页Banner部分可读信息太少:不少企业烧钱去其他知名网站买广告位做广告或者做推广,却忽视自己网站中最明显的广告位设置。大多数企业将企业的口号、理念等信息做在Banner里,如此的方法并非不可。从客户体验方面来考虑,顾客进入网站第一关心的是你公司是不是有顾客需要的商品,确定有适合的商品将来,才会去考虑如售后服务等其他方面。何不将企业的主打商品稍加修饰,放置在Banner部分,然后加上商品链接。如此一来,顾客进入网站,就能很便捷的找到想要的商品了。
Home page Banner part can be read information is too little: many enterprise spending money to other famous website to buy advertising a advertising or promotion, but ignore their site in the most obvious advertising a set. Most of the enterprise will be the slogan of the concept of enterprise, information on Banner, not this way. From the user experience to consider, customers to access the site first concern is whether you have the customer need of company products, to make sure that there is a suitable product later, would go to consider such as after-sales service and other aspects. Why don't you will be the main products slightly modified enterprise and placed in Banner part, then add products links. This way, the customer to access the site, they can easily find want products.网站标题只有企业名字:不少企业已经意识到SEO的重要程度,提出在网站建设过程中考虑SEO,可网站的标题却只写企业名字。当然,如此的需要非常明显,就是期望顾客可以便捷的找到企业的网站。可除去大企业以外,有多少人会去搜索企业的名字呢?在百度给出的官方讲解中就提到了,title(即网站标题)对SEO有着举足轻重有哪些用途。所以灵动互联网一般建议在网站标题中合理布置企业核心商品的关键字。网站关键词选择,不可以太过于贪心,选择过于热点的关键词或者过分追求关键词密度只能把自己带入误区,深陷没办法排名的苦海之中。网站制作者不可以高效率地管理邮件你与顾客及潜在顾客之间的邮件交流既能叫你成功,也能叫你失败。你非常难有机会单独与他们交流并给他们留下印象,抓住这种机会非常重要。
Website title only enterprise name: a lot of enterprise have realized the importance of web site optimization, and puts forward the process of making web sites to consider site optimization, the title of the website but only write enterprise name. Of course, the demand is very obvious, is hope customers can easily find enterprise web site. But in addition to large enterprise besides, how many people will go to the search company's name? The official explanation given in baidu in mentioned that the titleon the site optimization has a pivotal role. So clever network generally recommend that in the website in the title of reasonable decorate enterprise core product key words. Web site key word choice, cannot too too greedy, choose too popular key word or seeking too much keyword density will only make yourself into the error, deep in the ranking of water can't. Site builders can not efficiently manage email you with customers and potential customers the E-mail exchange between both can let you success, also can let you to fail. It's hard for you to have the opportunity to communicate with them alone and impress, seize this opportunity is very important.网络是信息资源的宝藏,掌握用搜索引擎查找任何你需要的资料。
The Internet is the treasure of information resources, and learn to use any search engine from the information you need.简单地说,网络叫人们更有效地进行交流。做买卖是与人交际,只须融入其中,你就能感觉到世界变化的脉搏。
Say simply, the Internet allows people to communicate more effectively. Are in business with people, as long as is blended in among them, you can feel the pulse of the world changes.本文发布于三亚网站制作公司http://www.sino-web.net/
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